迪士尼与 Adobe 合作,利用 Firefly 打造符合品牌安全的 AI 模型
Disney bets on Adobe's Firefly to create brand-safe AI models for its entertainment empire

迪士尼与 Adobe 宣布建立多年合作,为娱乐帝国打造定制 AI 工具。迪士尼将获得 Adobe 新技术的早期访问权,用于主题公园、邮轮和 ESPN 内容。Adobe 将通过 Firefly Foundry 构建符合迪士尼品牌定制模型,这些模型将基于迪士尼角色、环境和视觉风格进行训练,以生成商业安全、可投入生产的输出。
同一件事另外 2 家也报道了
- The Verge · AI··首发
- The Decoder··+1 小时 15 分·当前阅读
迪士尼与 Adobe 合作,利用 Firefly 打造符合品牌安全的 AI 模型
新增信息:The Decoder 提到模型将是“商业安全的、可投入生产的”。
- IT之家 · AI··+11 小时 48 分
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Disney and Adobe are building custom AI tools together for the entertainment giant's productions. The multi-year partnership was announced at Adobe's MAX conference. Under the deal, Disney gets early access to new Adobe technology for its theme parks, cruise line, and ESPN content. Adobe says it will use Adobe Firefly Foundry to build custom models tailored to Disney's brands. Those models will be trained on knowledge of Disney characters, environments, and visual styles to produce commercially safe, production-ready output.
Disney's Imagineering research division already uses Firefly for theme park development. Adobe will also expand internal creative workflows at Walt Disney Studios. The Walt Disney Studios' StudioLAB and ESPN's innovation hub ESPN Edge are part of the deal too, where AI is meant to boost fan engagement for sports content and unlock new uses for ESPN's archive.
Disney had previously struck a deal with OpenAI and then walked away from it, and was also involved in the bankruptcy of Character.AI. According to Bloomberg, Disney is planning to cut thousands of jobs and trim costs by 20 percent annually. It would be the company's fourth round of layoffs this year.
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来源: The Decoder · the-decoder.com