Google is launching AI search ads to international markets.
Google is taking its advertising business in AI search experience to international markets, betting on generative AI to open up new revenue opportunities. Under the AI model, the click-through rate of sponsored product lists is comparable to that of natural search lists, with user research showing that the ads are highly relevant. The total volume of search queries has experienced the fastest year-on-year growth in nearly five years, with AI mode queries averaging three times those of traditional search.
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- TechCrunch · AI··First
Google is expanding its AI search advertising business to the global market
- ITHome · AI··+1 h 6 min·Reading now
Google is launching AI search ads to international markets.
Adds:search query volume grew the fastest in five years with AI mode queries averaging three times traditional search.
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Source: ITHome · AI · ithome.com